Intent data
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Top tools for BDRs
While you may have an amazing Business Development Representative (BDR) team, it’s no secret the job can be rough. So make your BDRs’ lives a little easier with a few helpful sales tools? We asked…
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How to start at square one with intent data
How to start at square one with intent data: building a strong data activation foundation So you’ve added intent data to your toolbox. Congratulations! …Now what? When it comes to intent data, and getting results,…
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Addressing common ABM misconceptions
The modern B2B purchase journey is complex. Done right, account based marketing (ABM) practices can help you strengthen your marketing strategy, win new accounts and grow revenue. However, before you jump head first into ABM,…