How I do it: Kumaran Ramanathan, President, Foundry

This article was originally published by Colin Morrison in Flashes & Flames’ ‘How I do it’ series on 29 July, 2022. To […]

Where are IT decision-makers on their data-driven journey?

Today, many organizations are pursuing data-driven projects to enhance their overall business strategies and to jumpstart their digital transformation journeys. In fact, […]

CMO Perspectives: Aimee Catalano, Senior Director, Global Partner Marketing, Google Cloud

CMO Perspectives: Aimee Catalano, Senior Director, Global Partner Marketing, Google Cloud Digital transformation, velocity, and value of business relationships and people are […]

Why aren’t your channel partners hitting sales targets?

Channel partners have been helping vendors get their products into the hands of customers for many years, making indirect sales possible. They […]

Your Lead Scoring Workbook

We all know that leads are the lifeblood for business opportunities. No matter the organization or industry, lead generation is hugely important […]

Technology for sales development: a guide for decision-makers

Building your tech stack strategy in a turbo charged market In this report, we highlight how next-generation sales technology has the potential […]

The State of Sales Development for Technology Firms in Europe

How European technology firms view challenges and opportunities and plan to accelerate expansion In this report we shine a light on Sales […]

Surviving and thriving: The sales development landscape for technology firms into 2022

How firms are adapting to the need to grow in extraordinary times It’s been another very tough year as businesses continue to grapple […]

What is holding your sales development team back?

What is holding your sales development team back? Infographic We surveyed over 300 global sales development professionals in the technology sector to […]

The Sales Development Landscape for Technology Firms into 2021

How technology firms are outsourcing to achieve better focus, cure hiring headaches and access best-in-class technologies. In this report, IDG Sales Development […]

Tips to nurture marketing qualified leads to sales accepted leads

Studies show that 65% of companies don’t have a lead nurturing strategy in place. Why is this an issue? Because companies that have a […]

Real People Means All People

Foundry Celebrates Pride LGBTQ+ Pride, observed by individuals, countries, and companies around the world, serves to promote validation, visibility, and equality of […]