Reach the Nordics’ most influential IT buyers
Today’s B2B buying committee in Europe is made up of 29 stakeholders and influencers, on average. Only Foundry has the right properties, solutions, and data to help you reach the full Nordics IT buying team — and the know-how to help you navigate local nuances.
Source: 2023 Foundry Role & Influence of the Technology Decision-Maker study
A burgeoning IT market
According to IDC research, the Nordics IT market is set to exceed $33 billion USD in security and cloud investments alone by 2026. ITDMs in the Nordics rely on Foundry’s trusted editorial to guide these enterprise purchases, meaning you can reach them at precisely the right times, on the right channels throughout the buyer journey.
Source: Challenges and Opportunities for the ICT Market in the Nordics, IDC, 2023
European audience profiles across IT & LOB
Nordics audience profiles across IT & LOB
Average monthly page views by Nordics ITDMs
Trusted editorial brands
With today’s IT buyers responsible for driving greater transformation and managing larger budgets across the business than ever before, the sources they turn to for making purchase decisions have never been more relevant.
Via a comprehensive portfolio spanning digital, video, social and events in 147 countries, Foundry’s global media brands such as CIO, CSO, and Computer Sweden provide local presence and coverage of the issues impacting the local market, and the global context needed to drive business forward.
Enterprise IT management for the Nordics
Computer Sweden, the regional edition of ComputerWorld focused exclusively on enterprise ITDMs in Sweden and the Nordics region, is trusted by the Nordics’ most senior enterprise-level IT managers for industry insight, peer perspective, and real-world strategies for implementing technology solutions.
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ExploreBuild trust along the IT buyer journey with brand-to-demand solutions for Nordics tech marketers
In the competitive tech marketing landscape, brand trust and loyalty is a marketer’s greatest asset. Foundry marketing solutions leverage the longstanding credibility of our tech editorial brands—your buyers’ go-to destinations for decades of tech decision making—to reach, compel, and nurture in-market ITDMs throughout their unique buyer journey.
Backed by trust
When you work with Foundry, you leverage the credibility of the community—our sites, events, and brands—that technology buyers have trusted to guide their purchase decisions for decades. We help marketers reach the full buying team as they progress through their buyer journey with us, and provide us with valuable buyer insights.
Powered by intent
Intent data offers marketers tremendous value—if they know how to activate it. With all of Foundry’s digital marketing solutions layered with intent data signals from our global audience of technology decision makers, we ensure marketers are reaching in-market buyers with the right messaging from the start.
Optimized by tech
Martech is a critical component to delivering the right messaging at the right time. Foundry’s proprietary ABM software supports and connects marketers’ digital programs across channels to help marketers activate intent more swiftly, personalize messaging more effectively, and drive pipeline more reliably.
Strengthened by community
Build awareness through one-on-one connections with Nordic ITDMs at the tech industry’s most sought-after gatherings. Our events create the ideal environment for IT leaders and tech vendors to connect at a global, regional and virtual level.
Local success team
Our regional experts have decades of experience driving success in the dynamic tech marketing landscape, and bring an intimate understanding of the Nordics business landscape's local nuances.
André Kisch
CRO Nordics
Stefan Storm
Team Lead, Commercial Accounts Nordics
Fredrik Roos
Nordics Key Account Manager
Our dedicated team is ready to start optimizing your Nordics marketing strategy—get in touch with us today.