Research topic

How does your content marketing strategy compare to the competition? Content Marketing Institute’s Technology Content Marketing: Benchmarks, Budgets & Trends report explores everything you need to know about content marketing in the tech space, including: Top content marketing goals for the coming year Shifts in content marketing budgets, team structure & outsourcing What top-performing tech […]

Highlighting Foundry’s 2022 Data & Analytics research, this Tech Buyers’ Insights webcast dedicated to tech marketers goes through the current status of data & analytics tools and strategies, and outlines how Foundry can help connect you to data-driven decision-makers. Presented by Andrea D’Amato, Chief Revenue Officer, Americas, Foundry, and John Gallant, Enterprise Consulting Director, Foundry, the […]

This article was originally published by Colin Morrison in Flashes & Flames’ ‘How I do it’ series on 29 July, 2022. To enjoy more premium content like this, visit Flashes & Flames site. Kumaran Ramanathan (“Ram”) is president of Foundry (formerly IDG Communications) the media-data-events subsidiary of the US-based IDG Inc. He is a Brit […]

Cloud solutions are front and center. According to the 2022 Cloud Computing study, 69% of IT decision-makers agree that their organization has accelerated its migration to the cloud over the past 12 months, and close to 3/4 agree that their organization is defaulting to cloud-based services when upgrading or purchasing new technical capabilities. This infographic […]

Today, many organizations are pursuing data-driven projects to enhance their overall business strategies and to jumpstart their digital transformation journeys. In fact, data and analytics is among the top two technology initiatives expected to drive the most IT investment in 2022, according to the 2022 State of the CIO.   This year, Foundry conducted its […]

According to the 2022 Foundry Data & Analytics research study, 60% of APAC IT decision-makers plan to increase their investment in data-focused initiatives in the next 12-18 months, and will spend an average $19.4 million in the coming year. To understand where APAC tech buyers are in their data-driven journey, this executive summary provides insight into […]

According to the 2022 Data & Analytics Study, 88% of IT decision-makers (ITDMs) agree that collection and analysis of data has the potential to fundamentally change the way their company does business over the next 1-3 years. This infographic dives into what is driving the data-driven initiatives, the future of data investment, and the criteria […]

Based on Foundry’s 2022 Data & Analytics Study, this executive summary provides insight into the data-driven initiatives IT decision-makers (ITDMs) in EMEA have on their radar, challenges associated with their data strategy, and the tools and solutions they plan to invest in to assist their goals. According to the research, the majority of organizations (82%) have […]

All signs point to the hybrid model as the future of work, dialing up pressure on organizations to foster new forms of collaboration while reinventing employee experiences and evolving how they define the workplace. According to our 2022 Future of Work research, 94% of organizations shifted to some sort of hybrid work structure due to the […]

In its first year, Foundry’s Future of Work study was conducted to better understand the workplace impact of the pandemic over the past two plus years and how organizations are planning to move forward, especially as it relates to remote and hybrid work. To no surprise, the research found that 94% of organizations shifted to […]

CIO’s 21st annual State of the CIO research helps define the role of the CIO as businesses continue to navigate the tech landscape. This 2022 research shows that APAC CIOs devoted significant time this year to operationalizing new technology investments to deliver on promised business outcomes while also working hard to drive innovation. Download this executive summary […]

IT leaders in the EMEA region spent the last year advancing key business strategies while making sure the fundamentals of pandemic-fueled digital innovation and technology investments were sound. According to the global 2022 State of the CIO research, EMEA CIOs balanced the bulk of their time between transformational and functional duties, however were more likely to […]