Theresa Brattle

Articles by Theresa Brattle

Podcast

On the road: Zoë Crowder, IDC

Join Rick Currier as he sits down with Zoë Crowder, Group Vice President at IDC’s custom solutions group. Together, they explore the world of market research and IDC, discussing topics such as AI trends, partner marketing strategies, and content creation for lead generation. From  insights on integrating analysts into marketing campaigns to the importance of [...]

Podcast Episode 13: Empowering women in technology with marketing guru, Clarissa Gent