Based on Foundry’s Security Priorities and Buyers’ Journey research studies, this guide dives into actionable insights regarding the security purchase process. You’ll explore key fundamentals of the purchase process that are necessary to know when marketing security products and…
There’s no doubt that AI, especially Generative AI tools, have proven effective and efficient for a whole mix of people over the past year and a half. I’ll always remember the time I got a…
According to Foundry’s Security Priorities research, 88% of organizations are aware of what caused their security incidents in the past year. This infographic shares insight into what caused these incidents, as well as how organizations…
Even as CIOs devote time to modernization and optimization, their primary charter is as change makers championing and leading business transformation.
Based on Foundry’s Cloud Computing and Buyer’s Journey research studies, this tech marketer’s guide dives into actionable insights regarding the cloud computing purchase process. You’ll explore key fundamentals of the purchase process that are necessary…
We surveyed IT leaders to gauge which technology areas IT leaders will focus on over the next year, and the direction of spending within those categories.
The AI frenzy continues in 2024, with both tech budgets and IT leaders’ time and attention being claimed by AI-related initiatives. According to CIO’s 2024 CIO Tech Poll: Tech Priorities study, 29% of IT decision-makers…
The 2024 State of the CIO research reveals that the CIO role in the APAC region is becoming elevated. These individuals are spending more time improving IT operations/systems performance while working more closely with line…
In the EMEA region, the role of the CIO is evolving. According to the 2024 State of the CIO study, 90% view themselves as a changemaker, increasingly leading business and technology initiatives. Supporting this, EMEA…
According to the global 2024 State of the CIO study, 89% of organizations in North America expect their overall IT budget to either increase or stay the same this year. North American CIOs expect an…
Benchmark your content marketing success Content marketing has become more important to organizations over the past hear. How are you ramping up your efforts, and how does your content marketing strategy compare to the competition?…
Gain insight into the security purchase process, such as types of purchases being made, content types and information sources relied upon, and who is involved in each stage of the process.