Security Priorities for CSOs in Germany

CSOs in Germany have the same need to stay agile and balance business with risk as their colleagues around the world, but […]

A data & analytics webcast for tech marketers

Highlighting Foundry’s 2022 Data & Analytics research, this Tech Buyers’ Insights webcast dedicated to tech marketers goes through the current status of data […]

Measured and deliberate IT buying decisions dominate APAC region

Businesses in the Asia/Pacific (APAC) region are investing aggressively in IT as digital transformation initiatives gather steam. However, they take a slower […]

EMEA buyers cautiously stockpile technology portfolios

The setbacks of the past two years haven’t deterred businesses in the Europe/Middle East/Africa (EMEA) region from forging ahead with digital transformation initiatives, although somewhat […]

Insight into the technology purchase process – who’s involved and the sources they rely on

As we enter further into 2022, online resources have seen an increase in the aid of the technology purchase process. The pandemic […]

Role & Influence of the Technology Decision-Maker white paper 2022

Despite a series of setbacks that frustrated recovery attempts in 2021, businesses continue to forge ahead with digital transformation initiatives and their […]

Role & Influence of the Technology Decision-Maker Study 2022

Fueled by the necessity presented due to the pandemic, organizations continue to seek out and adopt new technologies. Among many things, these […]

MarketingFit Guide: Marketing Your Technology to Millennials

More and more, marketing technology means marketing to millennials. Born between 1981 and 1996, the eldest of this generation are now reaching […]

What Tech Buyers Value Most During Vendor Engagement

Your new product is creating some buzz. Maybe your company is receiving rave reviews for tech innovation. Maybe it’s outperforming rival products. […]

EMEA specific Customer Engagement research

Based on the 2021 Customer Engagement study, this white paper details the EMEA specific technology decision-maker. What are the content types they rely […]

Preferred Content Types for APAC Tech Buyers

Based on the 2021 Customer Engagement study, this white paper details the APAC specific technology decision-maker. What are the content types they rely on […]

MarketingFit Guide to: Marketing Your Technology to Small-Medium Businesses

IT decision-makers at any size organization are tasked with a wide variety of responsibilities – ranging from understanding ever evolving and complex […]