On the road, Dena McNulty
What’s it really like to build partner marketing programs with tech giants like Microsoft—and then pivot into contract work on your own terms? Dena McNulty shares how she’s done both. In this episode, she talks…
Marketing tactics
White paper
From hype to reality: AI adoption gains traction in 2025
Foundry’s second annual 2025 AI Priorities Survey, which queried 902 global respondents about their AI strategies and plans, laid to rest the notion that this technology is a passing fad. Companies across the board put stock in AI as a transformational force that will change how businesses operate and people work—even if that transition has [...]
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On the road, Meaghan Moore, ServiceNow
How do you scale a partner ecosystem from just nine partners to nearly 3,000—and set sights on 10,000? Meaghan Moore, VP of Global Partner Marketing at ServiceNow, shares how the Partner Marketing Experience is driving…
On the road, Keith Shaw, Foundry
This week, Rick sits down with Keith Shaw, Host and Video Content Producer at Foundry, to talk career pivots, tech demos, and the power of storytelling. From his days as a newspaper reporter to covering…
On the road, Brian Bakstran, CMO Alliance
In this episode, Rick Currier sits down with Brian Bakstran, Board Member at CMO Alliance, to explore his career journey from sales to marketing leadership, including key roles at CA Technologies, NetApp, and Veeam. Brian…
On the road, John Gallant, Foundry
Join Rick Currier and John Gallant as they explore how AI is reshaping the CIO landscape. Discover why 80% of companies plan to deepen their AI investments, the critical steps CIOs must take to adapt,…
On the road, Kate Quinn Canestrari, Red Hat
Join Rick as he sits down with Kate Canestrari to discuss her career journey from sales to leading Red Hat’s global partner marketing. Kate shares insights into the importance of understanding partners’ businesses, collaborating on…
Driving engagement and trust with today’s IT buyers
Based on Foundry’s 11th annual Customer Engagement Survey, this white paper provides insight into the content types and vendor engagement preferences of IT decision-makers (ITDMs). This global research of 670 ITDMs is a valuable resource for…
On the road: Hondo L. Lewis, Foundry
Rick Currier and Hondo Lewis kick off the year by reflecting on powerful lessons from past guests like Dan Kessler, Amy Catalano, and Brett Hana. From building trust and embracing authenticity to balancing work and…
On the road, live at AWS re:Invent
Tune in for a special episode live from AWS re:Invent, as host Rick Currier talks with Honora Handley (AWS) and Mike Finnerty (Foundry) about trust, flexibility, and strategic planning in partner programs. They explore AWS’s…
On the road, Gabie Boko, NetApp
In this episode of On the Road with Rick Currier, Gabie Boko, CMO of NetApp, shares her inspiring journey from contemplating law school to thriving in tech marketing. Gabie discusses how understanding customer needs and…
On the road, Ross Pomerantz, Corporate Bro
In this episode, Rick Currier sits down with Ross Pomerantz, aka Corporate Bro, to discuss his unexpected journey from a tech sales career at Oracle to becoming a full-time content creator. Ross shares the story…
On the road, Brett Hannath, Intel
Tune in for an inspiring conversation with Brett Hannath, CMO of Intel, as he shares his journey in reshaping Intel’s marketing strategy for a bold, business-focused future. In this episode, Brett dives into the pivotal…
The power of community: Executive insights on overcoming partner marketing hurdles
Partner marketing often feels like a solo journey, but senior marketers from ServiceNow, Cribl, Couchbase, and Moveworks recently came together for an intimate dinner I hosted where they found solidarity and shared insights. As the…