Holly McWalter

Articles by Holly McWalter


4 content marketing tips B2B marketers should know for 2023

As marketers in the B2B world, we know that marketing trends come and go, and we must adapt as the world and technology changes around us. This past year, we learned a lot about what works and what doesn’t in terms of content. Attending events this year, such as INBOUND by HubSpot, taught us a [...]

  • Content marketing
  • Marketing tactics