Foundry

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How to engage and market to security buyers

Based on Foundry’s Security Priorities and Buyers’ Journey research studies, this guide dives into actionable insights regarding the security purchase process. You’ll explore key fundamentals of the purchase process that are necessary to know when marketing security products and solutions. Download to learn: The current security landscape Who’s involved in security purchases How to deliver value through content Security [...]

  • IT buyers journey
  • Marketing tactics
  • Research topic
  • Security
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