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Get inside the minds of IT decision-makers and explore the latest marketing trends with Foundry’s research.
State of the CIO Study 2024
Foundry’s 23rd annual State of the CIO research details how the role of the CIO continues to evolve and elevate in today’s business climate and defines the CIO agenda for 2024. [...]
Security priorities for the EMEA region
This EMEA-specific Foundry Security Priorities executive summary provides insight into the current security projects that organizations are focused on today and in year ahead. This executive summary also showcases the issues that will demand the…
Insight into the priorities of APAC security leaders
According to Foundry’s 2021 Security Priorities research, the Asia-Pacific region leads the nation in ransomware and other cyberattacks. This is weighing on security leadership, as 94% of APAC respondents believe that their organization is falling short…
Digital Business executive summary 2021 – APAC region
Based on the 2021 Digital Business study, this executive summary provides insight into the digital-first business objectives APAC organizations are planning for, challenges associated with achieving digital success, and the tools and solutions they plan to…
Digital Business executive summary 2021 – EMEA region
Based on the 2021 Digital Business study, this executive summary provides insight into the digital-first business objectives EMEA organizations are planning for, challenges associated with achieving digital success, and the tools and solutions they plan…
MarketingFit Guide: Marketing Your Technology to Millennials
More and more, marketing technology means marketing to millennials. Born between 1981 and 1996, the eldest of this generation are now reaching their 40s, with the experience to hold senior positions in IT. These buyers…
There’s No Looking Back – The Future of Business is Digital
In 2021, digital transformation is engrained in business success; it’s nearly impossible to have one without the other. When used appropriately, technology is a disruptive force for organizations, supporting both innovation and greater efficiencies. It…
What Tech Buyers Value Most During Vendor Engagement
Your new product is creating some buzz. Maybe your company is receiving rave reviews for tech innovation. Maybe it’s outperforming rival products. Or maybe you’re watching market demand rise almost overnight. Whatever your case may…
EMEA specific Customer Engagement research
Based on the 2021 Customer Engagement study, this white paper details the EMEA specific technology decision-maker. What are the content types they rely on throughout the purchase process? When should a technology vendor follow-up and how…
Insight into the pandemic’s impact on the future of work [Infographic]
Albeit for good reason, it’s been far too long since businesses were able to regularly function in an office setting. By the end of 2021, 85% of organizations will have begun their return to a…
Tech Budgets Rise as IT Turns to Cybersecurity
We are living in a rapidly advancing digital age. Every day businesses are investing in new technologies, implementing new products, and prioritizing which innovations are worth spending for — with some currently top of mind…
Preferred Content Types for APAC Tech Buyers
Based on the 2021 Customer Engagement study, this white paper details the APAC specific technology decision-maker. What are the content types they rely on throughout the purchase process? When should a technology vendor follow-up and how should…
14 Data & Analytics Bloggers to Follow Today
Transforming data into a valuable business asset isn’t always easy. But in a rapidly evolving tech environment, this demand is growing fast. According to IDG: 67% of enterprises agree that the pandemic accelerated their organization’s…