Lead generation
Omnichannel lead generation
Foundry offers a brand-safe experience that drives, captures, and delivers nurture-ready leads.
Qualify leads as they progress along the buyer journey
Promote your content in an omnichannel, brand-safe environment that encourages engagement based on how B2B decisions are actually made.
Reach & engage B2B’s largest global database of buyers
With 150M+ global audience profiles being monitored, refreshed, and enriched daily, our first-party database is intelligent, actionable, and unmatched. Advanced audience segmentation aligns our data to your ideal customer personas, ABM strategies, install-base requirements, and intent thresholds to support all tiers of your demand generation and sales strategies — globally.
Driving engagement for tech companies around the world
Find out how Foundry helped Dynatrace achieve 3,180% ROI in a pandemic year.
Dynatrace turned to Foundry to leverage our best-in-class intent data and increase MQLs by 30%. Through an innovative digital approach, Dynatrace met internal growth demands and incurred more than 3,000% ROI during a pandemic year.
“What we loved about Foundry was the ability to curate content that guided our audience on a journey. The engagement we’re seeing is helping inform us about what our audience truly wants to hear and see, and has helped us meet growth demands like increasing MQLs by 30%”
Amy Horgan, Director of North America Marketing, Dynatrace
Core benefits
- Hosts multiple content formats (PDF, PPT, video, audio)
- Customizable experience
- Integrates with lead generation management systems
- Additional engagement opportunities
- Supports countless local languages
- GDPR compliant
- Comprehensive post-campaign reporting
Supporting products & services
Foundry intent supports Foundry advertising with precise contact-level targeting that places your messaging in front of buyers exactly when and where it will have the greatest impact.
Reach, compel, and nurture in-market tech buyers with this dynamic content experience. Foundry’s BrandHub solution is designed to find the sweet spot between tech buyers and target accounts.
Surround the buying committee and connect the dots between ad impact, page views, and pipeline.