Intent Data
Target, engage, and convert with intent
Multiple intent sources combine to capture buying behavior where it happens – giving you the power to take action.
Ready to identify and engage buyers where they are?
Capture and layer intent signals from diverse buying channels
Identify intent across your website, the public web, industry content, and Foundry’s opted-in audience to provide a more meaningful view of in-market buyer behavior.
Intent signals where they happen
Your website visitors
Identify and monitor buying behavior from active accounts on your website
Foundry’s proprietary data
Engagement with our digital content, content syndication programs, and events
Public web
Conversational signals across social, blogs, job boards, and beyond for 5+ million companies
A look at our intent data
Intent signals captured per week
Audience members means you can confidently reach buyers at scale
Targeting dimensions — including intent, persona, and firmographic points — ensure your reach has relevance
Take immediate action on in-market buyers
Activate Foundry intent data with intent-driven campaigns and tools designed to amplify the impact of intent and drive revenue hands-free.
Intent-based ad targeting
Reach your most relevant audiences across their buying journeys with Foundry Ads programs. Tailor and optimize your advertising efforts, so every marketing dollar goes further.
Intent-based leads
Demand gen programs from Foundry target decision makers from your ABM list demonstrating relevant purchase intent signals. Generate leads backed by proven digital engagement with your content that drive greater pipeline conversion.
Empower sales and marketing and align teams with insight into what their buyers care about.
Research
Intent targeting increases campaign efficiency by 2.5x
Peer-reviewed research from Foundry examines the impact of intent targeting in advertising and demonstrates how marketers can achieve stronger results with greater efficiency. Learn more about our findings in this blog.
Integrate with intent
Connect to the critical platforms your team uses everyday to segment and activate based on dynamic buying behavior.
Discover the companies visiting your website
Identify high-value website visitors and monitor buying behavior in your analytics platform.
Trusted by brands around the world
We help our customers succeed
Read our G2 reviews to see why Foundry Intent is consistently named a market leader in Buyer Intent Data Providers.