Security Priorities for CSOs in Germany

CSOs in Germany have the same need to stay agile and balance business with risk as their colleagues around the world, but […]

Technology Content Marketing: Benchmarks, Budgets, and Trends

How does your content marketing strategy compare to the competition? Content Marketing Institute’s Technology Content Marketing: Benchmarks, Budgets & Trends report explores […]

A data & analytics webcast for tech marketers

Highlighting Foundry’s 2022 Data & Analytics research, this Tech Buyers’ Insights webcast dedicated to tech marketers goes through the current status of data […]

The shift to cloud computing continues [infographic]

Cloud solutions are front and center. According to the 2022 Cloud Computing study, 69% of IT decision-makers agree that their organization has […]

Data & analytics is driving the business forward [Infographic]

According to the 2022 Data & Analytics Study, 88% of IT decision-makers (ITDMs) agree that collection and analysis of data has the […]

Tech Marketer’s Guide to Virtual Events

While there’s no arguing that virtual and face-to-face events are the same (different is just different!), marketers should take advantage of the […]

Mastering the trends in event marketing

Episode 1: March 14, 2022 Despite foundational market changes, event marketing initiatives continue to be among the most effective ways for businesses […]

Security priorities: a look ahead [Infographic]

According to Foundry’s 2021 Security Priorities research, 91% of organizations are aware of what caused their security incidents in the past year. […]

MarketingFit Guide: Marketing Your Technology to Millennials

More and more, marketing technology means marketing to millennials. Born between 1981 and 1996, the eldest of this generation are now reaching […]

Insight into the pandemic’s impact on the future of work [Infographic]

Albeit for good reason, it’s been far too long since businesses were able to regularly function in an office setting. By the […]

ABM Benchmarking Study for Tech Marketers

ABM isn’t new, but the proliferation of technology tools has enabled it to flourish in recent years. Enthusiasm for ABM is evident among […]

MarketingFit Guide to: Marketing Your Technology to Small-Medium Businesses

IT decision-makers at any size organization are tasked with a wide variety of responsibilities – ranging from understanding ever evolving and complex […]