White paper
The CIO role: An enduring guidepost for digital innovation
Key takeaways from the 2024 State of the CIO study, providing insights into the CIO's role, challenges, priorities, and initiatives for the upcoming year.
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Get inside the minds of IT decision-makers and explore the latest marketing trends with Foundry’s research.
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State of the CIO Study 2024
Foundry’s 23rd annual State of the CIO research details how the role of the CIO continues to evolve and elevate in today’s business climate and defines the CIO agenda for 2024. [...]
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Customer Engagement Study
To recommend appropriate solutions to their organization, IT decision-makers need relevant resources. Learn how to connect with tech buyers in this process and ensure your content is of value.
White paper
Identifying the shifting content and engagement needs of generational IT buyers
Based on Foundry’s 10th annual Customer Engagement research, this white paper provides insight into the content types and vendor engagement preferences of IT decision-makers (ITDMs). This year’s study found a generation gap among these preferences…
Infographic
From exploration to implementation: a look at AI and Gen AI trends
With so much talk about Artificial Intelligence, specifically Generative AI, over the past year, we at Foundry were naturally curious to see how IT decision-makers were using or planning to use the technology. To help…
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Security Priorities Study 2023
The 2023 Security Priorities study reveals that 88% of security leaders believe their organizations are falling short when it comes to addressing cyber risk. However, security leaders are making efforts to address their challenges by…
Infographic
Understanding the cloud computing purchase process
Gain insight into the cloud purchase process, such as types of purchases being made, content types and information sources relied upon, and who is involved in each stage of the process.
Infographic
How are IT decision-makers shifting to the cloud?
Explore what is driving the cloud computing initiatives, cloud investments and migration shifts, and the biggest obstacles to implementing a cloud strategy.
White paper
A look at how organizations are leveraging AI and Gen AI
Foundry’s inaugural 2023 AI Priorities Study was conducted to better understand how organizations are leveraging Artificial Intelligence (AI) and Generative AI (Gen AI) as these tools become more mainstream. The research found companies of all…
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AI Priorities Study 2023
It seems like since the launch of ChatGPT, everyone is talking about Generative AI (Gen AI). With its extreme ease of use and ability to save massive amounts of time, IT and business decision-makers alike…
Blog
AI isn’t new, so why is everyone talking about it?
To measure AI and Generative AI trends among technology decision-makers, Foundry conducted its first AI Priorities survey. While AI and machine learning are not new technologies – in fact, 89% of total respondents are researching…
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ABM & Intent Benchmarking Study
The 2023 Foundry Account-Based Marketing (ABM) & Intent Benchmarking Study was conducted in August of 2023 to understand the uses, goals, and challenges of account-based marketing, as well as how intent data is used to…