Insight into the technology purchase process – who’s involved and the sources they rely on

As we enter further into 2022, online resources have seen an increase in the aid of the technology purchase process. The pandemic has shifted resources online, such as podcasts, product-review videos, and webcasts/webinars. Our 2022 Role & Influence of the Technology Decision-Maker research outlines the information sources that IT decision-makers (ITDMs) rely on and this […]

There’s No Looking Back – The Future of Business is Digital

In 2021, digital transformation is engrained in business success; it’s nearly impossible to have one without the other. When used appropriately, technology is a disruptive force for organizations, supporting both innovation and greater efficiencies. It feels like every day new technologies – with the potential to impact processes, customer experience, and value – are popping […]

Understanding RTO in the Post-Vaccine Era

When the pandemic was in its early stages, our research conducted here at IDG highlighted the uncertainty gripping organizations as they navigated so many unknowns. In the current post-vaccine environment, organizations are looking forward and planning for their return to office. While organizations seem to be taking a measured return to office approach – 37% […]

CIO Tech Poll: Tech Priorities 2021

As businesses continue to bounce back from the past 15 months and build out their strategy for the upcoming year, IT decision-makers (ITDMs) are tasked with researching and implementing new technologies. CIO’s Tech Poll: Tech Priorities 2021 research outlines the areas IT leaders will be focused on and measures the direction of spending in those […]

MarketingFit Guide to: Marketing Your Technology to Small-Medium Businesses

IT decision-makers at any size organization are tasked with a wide variety of responsibilities – ranging from understanding ever evolving and complex technologies, to ultimately leading the introduction of new tools and solutions throughout the business. This research white paper based on IDG’s Role & Influence of the Technology Decision-Maker and Customer Engagement research explores […]

Has the Pandemic Altered Tech Buyers’ Content Consumption Habits?

Without opportunities to learn and network in person, it is not surprising that many IT decision makers (ITDMs) changed the way they consume content during the past 14 months—turning to virtual events like tradeshows and roundtables to engage with vendors and get a peer perspective. The global pandemic sent ITDMs online at an unprecedented rate […]

A Glimpse into the Regional Differences of the Tech Purchase Process

Technology innovation and dependence have seen steady growth in recent years, but 2020 took it all to new heights. Organizations across the globe have been required to react to the unprecedented demands of the past calendar year quickly and creatively. IDG’s 2020 Role & Influence of the Technology Decision-Maker Research highlights the influence that IT […]

Understanding the Internet of Things Purchase Process [Infographic]

According to IDC, the Internet of Things (IoT) market will grow from $685.6 billion in 2019 to $1.17 trillion in 2024. Based on IDG’s Role & Influence of the Technology Decision Maker and Customer Engagement research, this infographic outlines what goes into the IoT purchase process – who’s involved in the decision-making, the content they […]

Explore Tech Priorities & Investments Amid the Pandemic [Webcast]

How are IT decision-makers (ITDMs) tackling digital transformation efforts and balancing their time and budgets during the COVID-19 pandemic? CIO’s 2020 CIO Pandemic Business Impact study reveals how ITDMs are managing and exceling 6 months in. Join us as John Gallant, Enterprise Consulting Director, IDG Communications, shares key industry insight on how the technology roadmap has been […]

Getting the Inside Perspective: 2020 State of the CIO Webcast

In its 19th year, the 2020 State of the CIO research highlights the growing recognition of the value that CIO’s bring to business strategy as well as their increasing customer-centric focus. This webcast, hosted by Adam Dennison, SVP/General Manager, IDG Events & Publisher, CIO, joined by Shannon Gath, VP & CIO at AMAG Pharmaceuticals; Nicole […]

2020 State of the CIO Executive Summary

CIOs have been taking on responsibilities outside of IT for many years now – whether that be defining core business strategy or cultivating customer and board room relationships. The one thing that’s changing based on the 2020 State of the CIO research is the recognition they receive from the executives and line of business (LOB) […]

2020 State of the CIO

CIO’s 2020 State of the CIO research helps define the CIO agenda for the upcoming year and outlines the responsibilities and challenges facing senior tech leaders. This year, the results highlight the growing recognition of the value that CIO’s bring to business strategy as well as their increasing customer-centric focus. Two-thirds (67%) of CIOs say […]