Tech Events in 2022: Digital, In Person or Both?
As 2021 nears its end, one thing is for sure: Digital events are a successful event format for the tech market and they are here to stay. Demand for digital events remain strong even in…
Articles by Nicole Peck
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What no event marketer ever wants to hear from their sales department
I recently had a state-of-the-business discussion with the event sales leadership and team at large. It’s a conversation that I like to have once a quarter to ensure that our products are reflecting the market needs and that we are continuing to deliver relevant events. This past round of meetings resonated with me on a [...]
4 Tips for Building Stronger Relationships through Virtual Events
IT pros have been consuming content and successfully connecting online for more than two decades; however, this pandemic for sure made this channel the only option for many to connect on. Many months later, we all know it is a viable solution, as many…