In this episode, Rick Currier sits down with Brian Bakstran, Board Member at CMO Alliance, to explore his career journey from sales to marketing leadership, including key roles at CA Technologies, NetApp, and Veeam. Brian shares insights from his time as an acting CMO, discussing the importance of aligning with sales, navigating global marketing challenges, and the power of mentorship. Rick and Brian also dive into the value of feedback, work-life balance, and the role of strong professional relationships in career growth.
Brian Bakstran is a Member of the Board of Advisors at CMO Alliance.
About CMO Alliance:
CMO Alliance is a global community where Chief Marketing Officers innovators, advocates, and enthusiasts dedicated to disrupting the B2B space can network, learn, and grow. Because CMOs are integral to the success of organizations large and small. They’re at the center of strategy, execution, and growth. And now they’re the heart of our community. CMO Alliance was founded with a mission to provide a haven for fellow CMOs to connect with each other, learn from each other, and be a catalyst for each other’s success. To learn more about CMO Alliance, visit www.cmoalliance.com.
