Research topic

Retail is a mammoth industry, directly and indirectly supporting 42 million jobs in the United States. Today’s top IT decision-makers (ITDMs), are tasked with a variety of responsibilities spanning both the IT and business side of retail organizations. Based on key IDG research studies, the State of the CIO research and Customer Engagement survey, this white paper will provide an […]

IT leaders are expanding beyond a technology role, and driving new revenue streams and business models as organizations advance in their digital transformation journeys. The 2019 State of the CIO white paper shares data from the 2019 research, as well as insight from current CIOs, to explore the strategic role of the CIO along with their priorities […]

For the past 18 years, CIO has conducted the State of the CIO research to gain a better understanding of how the role of the CIO continues to evolve in today’s business climate and to help define the CIO agenda for the upcoming year. This year’s survey elevated some interesting trends, including the CIO’s involvement […]

The white paper Digital Transformation Raises the Bar and the Rewards , based on the 2018 IDG Customer Engagement research, explores content types consumed throughout the evolving technology purchase process. The research finds that only 40% of work-related downloaded content has provided value to tech decision-makers in the last 12 months,  revealing that tech marketers have some work to do when it comes to content […]

Dan Zarrella said “Marketing without data is like driving with your eyes closed.” Data comes in many forms, but one area that we love to explore and share is technology adoption. In 2018, more than 5,000 technology and security decision-makers shared how their organizations are embracing technology by participating in our new, first-year studies such […]

With digital transformation well under way, IT leaders are expanding their business strategy responsibilities, identifying new areas of growth and playing a hand in driving profitability. This executive summary dives into the key findings from CIO’s 2019 State of the CIO research to help explain the new roles and initiatives that IT executives are leading. […]

CIO’s 18th annual State of the CIO survey was conducted with the objective of understanding how the role of the CIO continues to evolve in today’s business climate and to help define the CIO agenda for 2019. The data this year found that the CIO is continuing on 2018’s momentum and adding with new responsibilities […]

For the past two years, IDG Communications—CSO’s parent company—has conducted the Security Priorities study, an examination of the CSO’s place in the business, his/her challenges, and what their priorities and purchasing plans are for the coming year. The survey is extensive, so I’ve broken my analysis into two posts. In the first part of this […]

Security continues to be a top issue for organizations. To have in-depth conversations about the security landscape, tech marketers need to understand the evolving security roles and technologies organizations are investing in.  Fortunately, CSO’s SVP/Publisher, Bob Bragdon, is here to share the insights you need. Straight from the Security Priorities Breakfast in Palo Alto, CA […]

This executive summary, based on the CIO Tech Poll: Economic Outlook 2018 and CIO Tech Poll: Tech Priorities 2019 research, outlines how current economic conditions are affecting IT spending plans among IT leaders. Specifically, the research examines CIOs’ investment strategies and where IT leaders will be spending their money in 2019. Download the summary for […]

InfoWorld’s Navigating IT Survey was conducted to gain a deeper understanding of the IT priorities and goals of the InfoWorld audience as well as how these priorities are impacting the structure of IT organizations. Key Findings: The InfoWorld audience is involved at multiple stages of the purchase process for IT products and solutions. These IT […]